Services
Simply put, we help your message make sense to your audience. Whether that message is in the form of a textbook, a sales presentation, or a product marketing brochure, we work to understand your audience and ensure your message reaches that audience.
In the education channels, we understand your need for comprehensive, integrated, and dynamic learning materials that empower students and instructors alike. In the retail markets, we understand your audience needs instruction that is clear, concise, and reader-friendly.
Here’s just a few of the products we’ve developed in recent months:
Windows 7 Secrets, John Wiley & Sons (2009)
Neuro Web Design, New Riders, (2009)
Palm webOS, O’Reilly Media (2009)
Teach Yourself LinkedIn in 10 Minutes, Sams Publishing (2009)
Introduction to Web 2.0, Prentice Hall (2009)
70-642 Exam Cram, Que Certification (2008)
Strategic Mobile Design, New Riders (2009)
Designing for Interaction, New Riders (2009)
Building Findable Websites: Web Standards SEO and Beyond, New Riders (2008)
Modular Web Design, New Riders (2008)
We’ve written just about every type of piece for every type of client covering just about every topic – from Windows Vista to criminal justice to the SAT exam. Our work has been published by McGraw-Hill, Prentice Hall, and several major newspapers, including the Los Angeles Times, the Miami Herald, and the Denver Post.
Books
Our President, Jeff Riley, is author of Introduction to Openoffice.org, published by Prentice Hall in July 2009. This book is the latest entry in a best-selling academic series that features full-color, hands-on instruction on how to use computer applications. Introduction to Openoffice.org uses clear, concise, and step-by-step instruction to teach readers how to use Write, Base, Impress, and Calc. For more information, visit the official product page at Pearson or purchase it at Amazon.
Online Courses
Our online courses are written in a clear, concise tone–mixing strong pedagogy with a dynamic learning environment to ensure an enriching and effective online learning experience.
Sales & Marketing Materials
Our sales and marketing materials educate your sales and marketing teams about product features and the benefits of those features to your target audience – preparing your sales force for success in the field.
Product Information Packages
Our product information packages inform and inspire your target audience. We develop and write cover copy, web copy, and creative pieces tailored for your audience.
Curriculum
We deliver curriculum solutions for several two-year colleges and career schools, including CompuCollege and CDI college. We provide daily assignments, chapter exercises, mid-term and final exams, instructor guides, lab setup guides and answer keys, PowerPoint slides, and more!
Media Kits
Our media kits include press releases, product launch kits, and a multi-faceted outreach that ensures your message is delivered effectively. We know what it takes to rise above the chatter in today’s connected world.
A cover design should reflect the passion and quality that lies within a book’s pages. An interior design should not be so clumsy that it creates more problems than it solves. Our design team has more than 20 years of award-winning design experience, including the past 10 years directing the art and design of more than a dozen New York Times nonfiction best-sellers.
Cover Design
Our covers and product marketing slicks won’t sell the products themselves – we’re full of ourselves, but not that full of ourselves. You’ll still need sales and marketing reps, but we’ll make their jobs that much easier.
Our design solutions include a complete competitive analysis, creative brainstorms with your staff, at least three comps, plus reasonable revision cycles – delivering an effective packaging of your product.
See some of our work here.
Interior Design
A cramped design intimidates your audience. A sloppy layout makes them work too hard to find your message.
Our interior design solutions include a complete competitive analysis, creative brainstorms, samples of all book elements, and sample pages that establish the overall look and feel of the product.
Layout Services
We ensure seamless quality control by delivering camera-ready pages, including three rounds of page review whereby we input proofreading changes and incorporate all reasonable client requests.
We manage the editorial cycle of trade books, textbooks, customized learning solutions, and instructor support materials. We not only keep your projects on track, we keep everybody sane along the way. There are few challenges our staff hasn’t already encountered – and if we haven’t seen it, we’ll work quickly and professionally to find a solution.
Our creative team includes current and former professional journalists who know first-hand what it takes to get an audience’s attention in these days of information overload. We’ll work closely with you to ensure your message is consistent, timely, and effective.
When we open our mouths, 20 years of communications experience speaks. Hundreds of products, dozens of topics, and every audience you can imagine. Don’t put a proposal in front of key clients or company stakeholders that is poorly written and disorganized. Don’t confuse your audience with a message that produces more questions than answers. Do contact us first.